Innovation Insights From the Minds of MD

Books

We are delighted to share our insights from more than 20 years of helping the world’s best companies create products, services and business models along with the company cultures that make industry-shifting innovation possible.

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Do you suspect that there is some brilliant, forward-thinking entrepreneur in a garage somewhere about to reinvent your industry? More important, when you raise the issue, do those around you look at you like you’re crazy? You are not crazy. The insurance industry IS ripe for reinvention, and the paradigm is ready for a shift. Flirting With the Uninterested is our contribution to help leaders like you begin the journey to innovating in a “sold, not bought” category.

Flirting With the Uninterested Innovating in a “Sold, Not Bought” Category — Maria Ferrante-Schepis and G. Michael Maddock

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When we think about the people who consistently make big ideas happen, we see a striking pattern. For every Walt Disney, there is a Roy Disney. For every Idea Monkey, there is a (Ring)leader. You probably already have Idea Monkeys and (Ring)leaders on your team. And that means you’ve got to tame those inspirational primates while inspiring your (Ring)leaders to provide structure that nurtures game-changing ideas. This is a creative playbook designed to get the best work out of your people.

Free the Idea Monkey
…to focus on what matters most!
— G. Michael Maddock and Raphael Louis Vitón

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How does David beat Goliath? How do the best brands in the world create customers for life? What is the highest indicator of future profitability, according to many on Wall Street? The answer to all three questions is the same: by creating game-changing new products. Brand New explains in step-by-step fashion what you need to do (and what you should never do) to innovate effectively.

Brand New
Solving the Innovation Paradox
— G. Michael Maddock, Luisa C. Uriarte and Paul B. Brown

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Articles

Mike Maddock covers the latest trends driving the world’s most innovative companies for his column in Forbes. He and Raphael Louis Vitón also authored a long-running Innovation Engine column in Bloomberg Businessweek.

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Invention: The Entrepreneurial Curse
Posted on 5/12/13

How the Best Leaders Manage The Brilliant Naysayer
Posted on 5/07/13

What Leaders Know About Creating An Innovative Culture: A Case Study
Posted on 4/30/13

The ‘You’ Makeover
Posted on 4/18/13

Innovation For Dummies
Posted on 4/09/13

Why Growth Is So Hard And What To Do About It
Posted on 3/19/13

The Tax You Pay For A Bad Idea
Posted on 3/12/13

How To Know Your Company Is (NOT) Ready To Innovate And What to Do About It
Posted on 3/5/13

Three Secrets To Reinventing Your Industry (Before Someone Else Does)
Posted on 2/20/13

Sleepless In The Big City: Why Leaders Are So Tired (And What Can They Do About It)
Posted on 2/13/13

Three Mistakes That Cause Big Business To Die
Posted on 1/30/13

The One Unexpected Talent That Makes Us Love The Most Successful Leaders
Posted on 1/15/13

Ten Resolutions The Most Successful People Make And Then Keep
Posted on 12/30/12