md_servicelogo0Free the Idea Monkey…to focus on what matters most!

Here’s what people are saying about the book.
Click here to buy the book on Amazon.

  • “I definitely fall into the (Ring)leader category because I feel best when I am building and executing strategies. The book gave me some practical ways to manage and empower the creative idea people around me.”
  • “After reading the book, I admit to being an Idea Monkey; I really love creating new ideas. Now, not only do I feel better about my ability to use ideas to my advantage, but I feel better equipped to inspire and activate the right ideas, the right way.”
  • “The tips I found in the book will help me manage both imaginative ‘idea people’ and focused ‘process people’ in a balanced and constructive way.”
  • “This book was playful and fun. But every page had a tip that was useful. There were worksheets and thought starters at the end of every chapter that helped me capture ideas and think about how to apply them to my own challenges.”
  • “I needed this book (about 10) years ago. I’ve made many of the same mistakes that the authors reference.”
  • “The book outlines techniques to create a more focused, energized culture of innovation. I am going to apply things I learned to help my team be more focused and have better ideas.”
  • “Maddock’s first book, Brand New, was all about process. This one is all about culture. They make a nice pair because every organization needs both big ideas and focused execution.”
  • “A practical tip on virtually every page; easy to read; funny and smart (lots of fun illustrations).”
  • “Written with humility by an ‘idea guy’ that figured out what his company and his clients were missing. He generously shares from his own mistakes.”
  • “The book demystifies how to make big ideas happen. Full of simple techniques that will help me, and my team have bigger and better ideas.”
  • “My bet is that creative Idea Monkeys will love this book, but I think it is the convergent, process people (like me?) who need it the most.”
  • “Funny, practical, easy to read.”
  • “Not an academic piece. Written by an entrepreneur who has grown three of his own businesses and worked with some of the most respected companies in the world.”